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Celebrating 50 Years of Stories

Trollbeads Club Members

This year, Trollbeads celebrates 50 years since its first bead. What began in 1976 as a simple silver bead with a unique hole design has become a global design icon. Today, Trollbeads is recognised as the original beads-on-bracelet brand, where jewellery becomes storytelling and every bead holds meaning. This anniversary honours five decades of creativity, craftsmanship, personal expression, and the many stories customers have carried in their jewellery.
Every story has a bead.

Stay Tune For Something Golden ✨

Gift With Purchase
Paint Your Story

From now to January 31st get a FREE Paint Your Story set featuring the Art To Go Clasp and Leather Bracelet when you purchase 5 or more select Glass Beads ✨

Exclusively for Club Members

CLUB PERK
Additional 5% off

Our valued Club members can receive an additional 5% Off our already discounted Winter Sale ✨

Use Code: WINTERCLUB at checkout!

Create your own
CLUB Jubilee Bracelet 💫

This year, we’re celebrating in a very special way. Six exclusive Club-only beads will be released one by one during the year, giving you the chance to build your own Jubilee bracelet. You can collect them all or choose the ones that speak to you the most — and naturally, they’re designed to shine beautifully on the Lucky Knot Bracelet.

A year of surprises, a bracelet full of meaning. Enjoy the journey!